![]() If it continues, there's a risk that people won't listen to them or worse, won't believe them. It's suddenly emerged to become the biggest threat to their business. Google need to defuse the feeling of medium/long-term uncertainty around their products. If you already own either version 4 or 5, you can upgrade for the reduced price of 79. I've seen a lot of bashing of the new 'Google Ideas' app because people feel Evernote more reliable in the long-term, for example. Available immediately, Nik Collection 6 is priced at 149. Now it seems Google might have started the rot themselves. I'm not convinced that you can totally finance the entire world with advertisements, and I think it's far more restrictive in terms of competition. I've always wondered what would happen long-term to the ad-supported, zero-cost software model Google pushes. What's more interesting is that we're starting to see it with Google's "free" services. The sharp discount could be interpreted either as a push for growth, or a fire-sale for a suite that will stagnate. You expect that with paid software (such as this) nobody's going to pay cash money for a product with no future. Google are having a bit of a trust problem at the moment, aren't they? Ever since Reader, people seem less willing to invest time learning how to use their products and depending on them, since they feel Google is far too willing to let popular and needed products die. New users can purchase the bundle via the Nik Software website, or access a free 15-day trial. Existing Nik users will be upgraded to the entire Nik collection for free, through an email that will be sent out in the next few days. The collection, which is offered for all three popular photo editing platforms, includes tools for creating HDR images, reducing photo noise, producing black and white photos, and making minute color adjustments. Rebranded the "Nik Collection by Google," the bundle includes HDR Efex Pro 2, Silver Efex Pro 2, Sharpener Pro 3, Color Efex Pro 4, Viveza 2, and Dfine 2. Silver Efex Pro contains a total of 38 black and white or sepia effects that help you achieve a modern or classic look, depending on your needs. ![]() Windows / Photo & Design / Editors / Nik Collection. Sorry I missed out blogging on Friday my wife and daughter flew up to New York City to meet me Friday morning (I was already up in NYC on business), and I got all caught up in that. In addition to being the team behind the iOS photo editing app that was named Apple’s 2011 iPad App of the Year, Nik Software also produces several plug-ins for professional image editing applications like Aperture, Lightroom, and Photoshop.Īs of today, Nik's plug-ins are available as a single bundle, which is priced at $149, a significant discount from the original $499 price tag. Nik Collection is a great suite of tools to give your. Google Makes It Official: The Nik Collection is Dead (and my Q&A) Hi, everybody. Back in September, Google purchased Nik Software of Snapseed fame.
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